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Tuesday, June 15, 2010

Victorian maiden Press Room tour!

Editors' note: all week long, we're running a series of store tours showcasing the brands we carry and how they present themselves in Japan. We're doing this to promote our brands and the fashion in general, and also because it's fun. It's rare for anyone to be allowed to film inside a Japanese brand boutique. We do hope that after seeing these reports, you'll buy clothes from us sometime through our main web site.


This is a rare treat. Victorian maiden has only one store in the world - the Press Room - and it's open by appointment only. Very few people outside Japan have ever seen it, except for the few small images VM themselves have posted to their own web site.  (And those only very recently.)

Like a lot of Japanese Lolita boutiques, the Victorian maiden Press Room is in a nondescript mixed-use building on a residential side street. It is not meant to be found by accident. No signs greet you until you reach the interior of the building, where a small "Victorian maiden" sign points you in the right direction.

The atmosphere is, as you might expect from VM, warm and inviting, filled with antique furniture and accessories.  A combination of natural light and incandescents - which are not common in Japan - are used for lighting.





Above is the new Rose Card Skirt, which we previously took reservations for.  We actually received a small VM shipment just before leaving for Japan, and we now have this skirt in stock, with matching camisole, in mint.  (It'll be on our site soon; it's in our store now.)


This is the accessory table.  Some of these items are reserved for the Press Room only - even we can't get them, and neither can VM's own web site customers.  You'll have to travel to Japan and make an appointment to visit in person if you want some of these things...  (we do have several of the hair accessories, gloves and chokers...)










Above is the Fairy Check Doll Dress in Peacock.  We have at least one pending order for this dress in this color - looks like it should arrive in our next shipment!



Don't let VM's exclusivity give you the wrong impression.  Everybody there is extremely friendly and nice, and while they don't speak much English, they like hosting people from outside of Japan.  If you can find a way to communicate, they will be glad to have you in their store.  Or, just buy from us!  We're still the only store outside of Japan authorized to accept VM reserve orders, and we carry a stock of their products too.

We also received this printed message from VM's design staff to decorate our store with (you can click it for a bigger, more legible version):


A rough translation:

Thank you very much for patronizing Victorian maiden always.

All staff are proud of Victorian maiden to have transcended national borders and become a loved brand.

In the future, to meet the expectations of everybody, all staff will do the utmost to propose wonderful items as much as possible.

Please continue your favors toward Victorian maiden in the future.

For overseas customers, all of you who love Victorian maiden, with love.

June 10, 2010
From Victorian maiden designer’s team and all staff

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Upcoming Order Schedule

The following is our approximate schedule for future orders we plan to place with our brands, subject to change at any time. If you are interested in special ordering an item, you can use this as a guide for when to order. We recommend ordering 1-2 weeks in advance. Please email us to start a special order.

  • PUTUMAYO - ordered, awaiting shipment
  • Innocent World - ordered, awaiting shipment
  • Listen Flavor - early March
  • Lumiebre - early-mid March
  • Yosuke USA - just arrived!
  • VICTORIAN MAIDEN - schedule varies, contact us

About this blog

This is the official blog of Tokyo Rebel, New York City's only Japanese street fashion store! We also ship worldwide. Specializing in gothic, Lolita, rock and punk styles, we carry real brands imported directly from Japan. Our brands include SEX POT ReVeNGe, Listen Flavor, PUTUMAYO, Innocent World, Novalar's, Lumiebre, Yosuke USA, ATELIER-PIERROT, Victorian maiden, Pullip, and more!

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